News 4
Competitive landscape exercise—strategy away day
Produced in partnership with Jon Whittle of Jon Whittle Consulting Ltd
PrecedentsCompetitive landscape exercise—strategy away day
Produced in partnership with Jon Whittle of Jon Whittle Consulting Ltd
PrecedentsInstructions
Break up the group into smaller groups of 3–4 people to brainstorm their thoughts[ using flipcharts].
Each group should discuss the factors set out in sections 1–5 below and then complete section 6 with their conclusions on the:
- •
competitive threats to the firm
- •
opportunities available to the firm in the current competitive environment
1
Demographic/social/political factors
Long-term trends/forecasts affecting clients/markets [insert details of any external
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