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Practice notes
Sport has become a big business. It is now widely recognised not only as a pastime or recreation but as an industry in its own right. However, as a...
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Produced in partnership with Craig Giles of Bird & Bird 9th Nov
Practice notes
A director who is in any way, directly or indirectly, interested in:•a proposed transaction or arrangement with the company of which they are a...
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9th Nov
Precedents
1DefinitionsModern Slavery Policy•means the Customer's anti-slavery and human trafficking policy as set out in Schedule [insert] as updated by the...
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9th Nov
Practice notes
Brexit: As of exit day (11pm on 31 January 2020) the UK is no longer an EU Member State. However, in accordance with the Withdrawal Agreement, the UK...
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9th Nov
Practice notes
This Practice Note sets out guidance upon the meaning, use and importance of commonly used terms in exclusion and limitation of liability clauses in...
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Produced in partnership with Tim Wright of Fladgate 9th Nov
Practice notes
DefencesThere are a number of substantive defences to a defamation claim, the majority of which are now, since the Defamation Act 2013 (DA 2013),...
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Produced in partnership with 5RB 9th Nov
Practice notes
This Practice Note describes and explains the Uniform Domain Name Dispute Resolution Policy (UDRP) process and covers:•Application of the UDRP•Purpose...
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Produced in partnership with Emily Taylor of Oxford Information Labs 9th Nov
Practice notes
This Practice Note considers the following issues in relation to the development and use of autonomous and connected vehicles (also referred to as...
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Produced in partnership with Lucy McCormick of Henderson Chambers 9th Nov
Practice notes
An intellectual property (IP) owner may choose to license its IP to a third party. This can be an effective route to generating revenue while...
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Produced in partnership with Jessica Stretch 9th Nov
Practice notes
This Practice Note has been produced in partnership with Guy Pendell, Liz Williams and Kushal Gandhi of CMS.STOP PRESS: This Practice Note is under...
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9th Nov
Precedents
Option 1—deed executed by a company under its common seal (model articles, where the authorised signatory is an...
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9th Nov
Practice notes
Although its popularity has declined in recent years in favour of permissive licences such as MIT, a significant amount of software remains licensed...
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9th Nov
Practice notes
This Practice Note should be read in conjunction with Practice Notes: Privacy law—misuse of private information and Privacy law—remedies.Coronavirus...
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Produced in partnership with Ben Gallop and Lily Walker-Parr of 5RB and Daniel Bishop 9th Nov
Practice notes
This Practice Note covers the considerations to be taken into account before drafting a Uniform Domain Name Dispute Resolution Policy (UDRP) complaint...
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Produced in partnership with Emily Taylor of Oxford Information Labs 9th Nov
Practice notes
Brexit: As of exit day (11pm on 31 January 2020) the UK is no longer an EU Member State. However, in accordance with the Withdrawal Agreement, the UK...
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9th Nov
Precedents
Month means a calendar month; Close This is a suggested definition for the term 'month', which...
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9th Nov

Most recent Advertising, marketing and sponsorship content

Practice notes
This Practice Note provides an overview of the adtech ecosystem and the programmatic buying and selling of online display advertising. It considers...
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23rd Nov
Practice notes
Brexit: Retained Regulation (EU) No 1169/2011, the UK Food Information Regulation and Retained Regulation (EC) No 1924/2006, the UK Nutrition and...
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23rd Nov
Practice notes
Brexit: On 31 January 2020, the UK ceased to be an EU Member State and entered an implementation period, during which it continues to be subject to EU...
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23rd Nov
Practice notes
This Practice Note introduces the laws and regulations governing advertising in general and covers:•Regulatory regime overview•Non-broadcast...
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23rd Nov
Practice notes
This Practice Note summarises the key issues to consider when indicating prices and making price promises and other price claims in the UK, including...
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23rd Nov
Practice notes
This practice note considers, from an English law perspective, the legal issues relating to 'ambush marketing'. The term 'ambush marketing is used to...
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Produced in partnership with Gowling WLG 23rd Nov
Practice notes
Law and guidance on BPR 2008This Practice Note summarises the law, guidance and practice relating to the Business Protection from Misleading Marketing...
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23rd Nov
Practice notes
Gambling and sport have a long association; indeed people have been betting on sporting events for as long as there have been sporting events to bet...
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Produced in partnership with William Deller of Bird & Bird LLP 23rd Nov
Practice notes
This Practice Note introduces and considers the general principles that apply to the advertising and promotion of medicinal products as well as the...
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23rd Nov
Practice notes
As of exit day (31 January 2020) the UK is no longer an EU Member State. However, in accordance with the Withdrawal Agreement, the UK has entered an...
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Produced in partnership with Paul Jordan, Lucie Fortune and Catriona MacLeod of Bristows LLP 23rd Nov
Practice notes
As of exit day (31 January 2020) the UK is no longer an EU Member State. However, in accordance with the Withdrawal Agreement, the UK has entered an...
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Produced in partnership with Aimee Brookes of Bristows 23rd Nov
Practice notes
As of exit day (31 January 2020) the UK is no longer an EU Member State. However, in accordance with the Withdrawal Agreement, the UK has entered an...
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Produced in partnership with Sarah Hadland of S.H. & Associates 23rd Nov
Q&As
Interest-based advertising, or behavioural advertising (now known as personalised advertising) enables advertisers to reach users based on their...
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Produced in partnership with Jude King of Facebook 23rd Nov
Q&As
The UK Code of Non-broadcast Advertising and Direct and Promotional Marketing (CAP Code) is written by the Committee of Advertising Practice and...
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Produced in partnership with Jude King of Facebook 23rd Nov
Q&As
Supply side platformsSupply side platforms (SSPs) are pieces of software used to sell automated advertising. SSP is most often used by online...
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Produced in partnership with Jude King of Facebook 23rd Nov
Q&As
Yes, wherever there is a payment or any other reciprocal arrangement between a blogger and a brand, that commercial relationship must be made clear....
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Produced in partnership with Jude King of Facebook 23rd Nov
Q&As
What is a cookie?A cookie is a text file containing a unique piece of alphanumeric text. The publisher (in the case of onsite/first party advertising)...
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Produced in partnership with Jude King of Facebook 23rd Nov
Q&As
Cookie syncingCookies are small text files that collect certain pieces of information about online users. Each time a user visits a new website,...
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Produced in partnership with Jude King of Facebook 23rd Nov
Q&As
Adtech is short for advertising technology, which encompasses software and tools that allow agencies and brands to target, deliver and analyse digital...
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Produced in partnership with Jude King of Facebook 23rd Nov
Q&As
Search engine optimisationSearch engine optimisation (SEO) is a marketing discipline that focuses on increasing visibility in organic (non-paid)...
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Produced in partnership with Jude King of Facebook 23rd Nov

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