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EU block on targeting ads at children could be extended to all online traders

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Published on: 05 March 2025
Published by an MLex correspondent

Article summary

MLex: All online traders and services could be brought into scope of an EU ban on platforms such as social media sites targeting children with advertising under a future EU regulation known as the Digital Fairness Act, MLex understands. Public consultations on the law's scope will begin in coming months, and EU justice chief Michael McGrath will discuss ideas with ministers and companies on a visit to Singapore next week.

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