The Investment Association reports on awareness of FCA's new SDR labels among investors and advisers
The Investment Association's recent survey reveals that 52% of retail investors and 86% of financial advisers are aware of the Financial Conduct Authority's (FCA) new Sustainability Disclosure Requirement (SDR) investment labels. The labels aim to enhance transparency and consumer confidence in sustainable investment products. However, the research also highlights that technical language and jargon continue to be significant barriers to sustainable fund investment. Notably, only 6% of retail investors indicated they would divest from a fund failing to meet the new sustainability label criteria. The study also found that younger generations demonstrate higher awareness and understanding of sustainable investing concepts compared to their older counterparts.