The Competition and Markets Authority (CMA) has investigated Google’s proposed removal of third-party cookies from its Chrome browser and the introduction of ‘Privacy Sandbox’ tools. The case, initiated on 7 January 2021 under Chapter II of the Competition Act 1998, examined whether the changes could unfairly advantage Google’s advertising technologies, restrict competitor access, or impose unreasonable conditions on users. On 11 February 2022, the CMA accepted binding commitments from Google to address these concerns, including obligations on transparency, non-discrimination, data usage restrictions, and regular reporting. These commitments were monitored by ING Bank as the appointed Monitoring Trustee, with support from an independent Technical Expert.