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PRECEDENTS
1 General 1.1 Type of publicity reviewed and by whom Type of publicity material reviewed Person completing checklist and date of completion ☐  Promotional material or activity (including the name or description of our firm)☐  Stationery☐  Advertisement☐  Brochure☐  Website☐  Directory entry☐  Media appearance☐  Promotional press release, not prepared on behalf of a client☐  Direct approach to potential client(s) or other person(s), in person, in writing, or in electronic form☐  Online material or social media posting emanating from or on behalf of our firm☐  Other—[insert description] [Insert name][Insert date] If the publicity was created/conducted by a third party, go to section 1.2. Otherwise, go to section 2. 1.2 Publicity created/conducted on our firm’s behalf Name and address of third party conducting publicity on our firm’s behalf Has the third party
PRECEDENTS
1 Introduction 1.1 Publicity in relation to our firm or any other business must be accurate and not misleading or likely to diminish the public’s trust in solicitors and the legal profession. All publicity material issued by or on behalf of our firm must comply with the SRA Standards and Regulations, the data protection and electronic marketing regime and other legal and regulatory obligations. 1.2 This publicity policy sets out requirements relating to publicity and information on how we comply with those requirements. It applies to all individuals working at all levels, including partners, consultants, solicitors, other employees (whether permanent, fixed-term or temporary), contractors, trainees, seconded staff, home-workers, casual staff, agency staff, interns and students, agents, sponsors, volunteers or any other person associated with the firm wherever located (collectively referred to as ‘staff’ in this policy). 2 What is publicity? 2.1 Publicity includes, but is not limited to: 2.1.1 all promotional material and activity, including the name or description of the firm; 2.1.2 stationery; 2.1.3 advertisements; 2.1.4 brochures; 2.1.5 websites; 2.1.6 directory entries; 2.1.7 media appearances; 2.1.8 promotional press releases (but not press releases prepared on behalf of a client); 2.1.9 direct approaches to potential clients and other persons, whether in person, in writing,
PRECEDENTS
This Precedent Publicity register allows you to keep a central record of all publicity within your organisation,
PRECEDENTS
1 General information Date of review Person(s) conducting review [Insert date] [Insert name(s)] 2 Review and findings Item reviewed Findings Have all publicity materials listed in your Publicity register been reviewed in the last year? ☐  Yes☐  No (set an action point at section 3 below) Is the Publicity register up to date? ☐  Yes☐  No (set an action point at section 3 below) Does the firm’s letterhead comply with requirements set out in Practice Note: Publicity—law firms? ☐  Yes☐  No (set an action point at section 3 below) Do the firm’s letterhead and emails show the firm’s SRA authorisation number and the words ‘authorised and regulated by the Solicitors Regulation Authority’? ☐  Yes☐
PRACTICE NOTES
This Practice Note is intended for law firms. It reflects publicity requirements in the SRA Standards and Regulations together with a range of guidance and warning notices published by the SRA. Fundamentally you must ensure that publicity in relation to your practice is aligned with the SRA Principles, in particular that you act in a way that upholds public trust and confidence in the solicitors’ profession and with honesty and integrity. When you are providing your services to the public, or a section of the public, you must also ensure publicity in relation to your practice is accurate and not misleading, including any publicity relating to your charges and the circumstances in which interest is payable by or to clients. There are also requirements in relation to letterheads, how you describe your staff, your regulatory status, price and service information etc which apply more generally. See also Precedent: Publicity policy—law firms. What is publicity? Publicity includes: • all promotional material and activity, including the name or description of your firm • stationery • advertisements • brochures • websites • directory
CHECKLISTS
This Checklist is designed to help you determine whether you have the systems in place to comply with regulatory requirements that apply to law firms in relation to publicity. It should be read in conjunction with subtopic: Publicity & inducements—law firms. SRA requirements in relation to publicity are contained in the SRA Principles, the SRA Code of Conduct for Firms (Code for Firms), SRA Code of Conduct for Solicitors (Code for Solicitors) and the SRA Transparency Rules. This is supplemented by guidance documents and warning notices. See Practice Note: Publicity—law firms. General Requirement Compulsory or recommended Comments (if any) ☐ Establish a procedure for ensuring any publicity relating to your practice is aligned with the SRA Principles and is not misleading.See Precedents: Publicity material compliance check—law firms and Publicity material audit form—law firms. Compulsory SRA PrinciplesCode for Solicitors, para 1.4 SRA Code of Conduct for Firms (Code for Firms), para 1.4 (Insert any comments you may wish to make regarding your firm’s arrangements) ☐ When you are providing services to the public or a section of the public, establish
NEWS
Law360, London: Publishers who own certain copyrights should be able to claim a share of authors' compensation for the reproduction of their works alongside any standard cut they may receive as publishers, an adviser to the Court of Justice of the European Union said on 16 July 2026.
NEWS
Law360: Music publishers have asked a California federal judge to rule that Anthropic infringed their copyrighted song lyrics through its Claude large language model, arguing in a motion for partial summary judgment that fair use does not excuse the AI developer's conduct because it used those lyrics to build a competing commercial product.
GLOSSARY
An agreement in which a publisher is granted rights to print and/or publish a proprietor’s work in printed format and potentially also in certain subsidiary rights such as audio and electronic formats.
CHECKLISTS
How to use this Checklist This Checklist is designed to highlight issues commonly arising during the negotiation and drafting of a publishing agreement. For a publishing agreement, see Precedent: Publishing agreement—pro-publisher. For further information on issues raised by this Checklist, see Practice Notes: • Assigning intellectual property rights • Licensing intellectual property rights This Checklist can also, where appropriate, form the basis of a simple non-binding heads of terms. For guidance on how to do this, see Precedent: Heads of terms—commercial contracts. The third column can be used to record observations or comments as the Checklist is worked through. Checklist schedule for proposed publishing agreement Checklist Further information Notes (if any) Parties ☐ Confirm each party’s legal status and consider whether any third parties (such as group affiliates) will benefit from the proposed agreement. Commencement, duration and termination ☐ Confirm the commencement or effective date. ☐ Confirm whether the proposed agreement will be for the full term of copyright in the work or for a shorter period. Identify notice periods. ☐ Confirm the nature
PRECEDENTS
This Agreement is made on [date]. Parties 1 [Proprietor’s name] of [insert address] (the Proprietor); and 2 [Publisher name] a company incorporated in England and Wales whose registered number is [insert company number] and whose registered office is at [insert registered office] (the Publisher). The parties agree: 1 Definitions and interpretation 1.1 In this Agreement the following terms shall have the following meanings: Accounting Date • means the date 90 days from the end of each Accounting Period; Accounting Period • means successive periods ending on 30 June and 31 December in each year; Advance • means the monies payable under clause 4.1; Additional Advance • means the monies payable under clause 4.2; [Agent • means [insert Proprietor’s agent’s name];] AI-Assisted Material • means any material created with the assistance of an AI Tool but involving human authorship and control; AI-Generated Material • means any material generated wholly or substantially by an AI Tool without direct human authorship; AI Tool • means any software, model, system or tool (including any generative artificial intelligence system) capable of creating, generating, modifying, analysing or processing new content based on data on which they have been trained when prompted by a user (and including, without limitation, ChatGPT, Gemini and Claude); Audio Format
PRACTICE NOTES
The publishing industry This Practice Note provides an overview of the legal and contractual framework for the publishing industry, with an introduction to some of the key commercial and technology factors applicable. Publishers make content available in a range of formats and for a variety of purposes and audiences. Traditionally, the sector has had a divide between: trade publishers who produce material for a general or consumer audience; and, other publishers who focus on the educational, academic, professional or scientific, technical, and medical markets. In practice, there may be overlap between these and with other sectors and this has increased as digital media has developed, for example, as between newspaper and magazine publishers and the broadcasting and audiovisual sector. There has been debate as to whether social media and other online platforms should be treated (legally) as ‘publishers’. However, this Practice Note focuses on classic book and journal publishing in both print or digital form and including e-books, websites, apps, databases and other online products (for ease, referring to all of these together as ‘products’ unless otherwise specified). The