This Practice Note is a ‘how to’ guide on appointing a franchisee. It includes a summary of what franchising is, an explanation of alternative routes to market, factors to consider before selecting a franchisee, and principal matters to consider when negotiating a franchisee agreement. What is franchising? Franchising is a business model where one party, the franchisor (A), grants another party, the franchisee (B), the right to distribute A’s products or services using A’s established brand, business methods, processes, technology and systems in exchange for fees or royalties paid to the franchisor. Franchising involves a contractual relationship where the franchisor provides the franchisee with a proven business concept, brand recognition, training, ongoing support, and access to marketing materials and resources. The franchisee, in turn, agrees to follow the franchisor's established business methods, adhere to brand standards, and pay fees or royalties for the support and benefits received. Franchising exists in various forms. The franchisee can sell the franchisor’s products or services under the franchisor's established brand name, eg fast-food chains and retail stores. The franchisee