EU Law analysis: Mark Nichols, senior associate, and Elizabeth Barttelot, associate, IP Solicitors at Potter Clarkson LLP, consider the next phase of EU design reform. From 1 July 2026, the codified EU Design Regulation (Regulation (EU) 2026/715) replaces Regulation (EC) 6/2002. New Delegated and Implementing Regulations will also govern EU Intellectual Property Office (EUIPO) procedure. The regime is being modernised for digital and animated designs, 3D printing and goods in transit. Filing strategies, product launch planning and UK/EU protection strategies should be revisited, particularly where representations, digital assets, first disclosure and cross-border enforcement are commercially important.