The definition of a consumer under UK law remains primarily governed by the Consumer Rights Act 2015 (CRA 2015). CRA 2015, s 2(3) defines a consumer as: 'an individual acting for purposes that are wholly or mainly outside that individual’s trade, business, craft or profession.’ The same definition is reflected in the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013, SI 2013/3134, regulation 4. This is, for the most part, also reflected in section 225(3) of the Digital Markets, Competition and Consumers Act 2024 (DMCCA 2024) save that the words ‘trade’ ‘craft’ and ‘profession’ have been omitted. Under CRA 2015, a person is not a consumer in relation to a sales contract if the goods are second-hand goods sold at a public auction and individuals have the opportunity to attend the sale in person, except for the purposes of certain requirements under CRA 2015 relating to information provided about the goods and the delivery of, and risk in, the goods. Individual CRA 2015 does not include a definition of 'individual'. However, the