The European Data Protection Board (EDPB) has signed a Joint Statement on AI-Generated Imagery and the Protection of Privacy, representing the united position of 61 authorities across the world coordinated by the Global Privacy Assembly's International Enforcement Cooperation Working Group. The statement addresses concerns about AI systems that generate realistic images and videos depicting identifiable individuals without their knowledge or consent, particularly highlighting risks of cyber-bullying and exploitation affecting children and other vulnerable groups. The co-signatories remind organisations developing and using AI content generation systems that these must comply with applicable data protection and privacy rules, outlining four fundamental principles: implementing robust safeguards, ensuring meaningful transparency, providing effective and accessible protection mechanisms, and addressing specific risks to children. The statement calls on organisations to engage proactively with regulators, implement robust safeguards from the outset, and ensure technological advancements do not compromise privacy, dignity, safety and other fundamental rights.