IP analysis: Following the first instance decision Shenzhen Carku v NOCO (discussed in our previous Case Analysis ‘Unjustified threats—communications to IP complaints portal of an online retailer for patent infringement’), NOCO appealed on the legal point that their complaints filed with Amazon according to ‘Amazon Intellectual Property Policy’ did not amount to a threat of infringement proceedings. Despite the fact that the Amazon policy for handling IP complaints may be regarded as an alternative dispute resolution process, the Court of Appeal emphasised that the statutory question pertains to whether a reasonable person in the position of Amazon who receives the complaint would consider it as a threat (whether to Amazon or ‘another person’). Taking account of the circumstances of the case, including NOKO’s additional request in the complaint to delist the impugned products even before any investigation, the Court of Appeal concluded that the complaint was, at the very least, a ‘veiled threat’. Written by Nigel Lee, associate, patent attorney, and Jonathan Jackson, partner, patent attorney, at D Young & Co LLP.