1 Introduction 1.1 We consider corporate social responsibility (CSR) to be an important part of the manner in which we conduct our business. CSR means we acknowledge that, as a business, we have a responsibility to our customers, staff, suppliers and other stakeholders as well as the broader society in which we operate. We aim, through our organisation’s practices and policies, to create value for our staff and customers, minimise our impact on the environment and improve the quality of the local community. 2 Our strategy 2.1 We believe that having a clear and focused CSR strategy with clear aims and objectives has real benefits for our organisation. 2.2 We rely on having a healthy, diverse and talented workforce and seek to recruit and retain the best people. We must also ensure we are known for offering a high level of service to our customers. We aim, therefore, for our business to reflect the environmental and social issues that are important to our staff and our customers, as well as other relevant stakeholders. We also acknowledge that, for long-term commercial success, we rely