Paul Jordan

Partner, Bristows

Paul is a Partner in the Intellectual Property department specialising in advertising and marketing law and brand protection matters generally. He joined Bristows in 2009.

Though his experience covers the full range of intellectual property issues (both contentious and non-contentious), Paul's work focuses on content licensing, trade mark and copyright infringement, and advertising clearance. His experience includes advising on: global IP protection; global brand restructuring; passing off disputes; brand launches; and the defence of ASA and PhonepayPlus investigations.

Paul's wide range of clients includes major brand owners, car manufacturers, retailers, airlines, financial service providers and media companies.

Paul regularly speaks on brand protection and advertising law matters and has been widely published, including in the leading advertising industry guide - Ad Law - published by the Institute of Practitioners in Advertising.

Contributed to

2

Comparative advertising

Practice Notes

Comparative advertising is any advertising which explicitly or by implication identifies a competitor or goods or services offered by a competitor. This Practice Note considers the conditions which must be satisfied in order for comparative advertising to be lawful, and discusses the interplay between comparative advertising and trade mark infringement.

Dealing with the Advertising Standards Authority

Practice Notes

This Practice Note, produced in partnership with Paul Jordan and Tim Heaps of Bristows LLP, provides high-level guidance on dealing with the Advertising Standards Authority (ASA), focusing specifically on responding to a complaint made to the ASA. It also contains guidance on common causes of complaints.

TMT

Practice Areas

Panel

Contributing Author

Qualified Year

2001

Qualification

BA (Hons) Business Administration, New Hampshire College, USA, LLB (Hons), University of Brunel, Diploma in Intellectual Property Law and Practice, University of Bristol