Laura Aldridge

Managing Associate, Mishcon de Reya

Laura Aldridge is a Managing Associate in the Brands Team at Mishcon with 10 years' trade mark experience. She joined the firm as part of the merger with Taylor Vinters in January 2023. She advises on all aspects of brand protection, from clearance, filing and registration through to maintenance and enforcement. She has particular experience advising on clearance and filing strategies and resolving objections during prosecution, working with local counsel to provide tailored advice across multiple markets. Laura works regularly with charity, social venture, start-up and growth clients and understands the need to provide pragmatic and cost-effective advice and solutions.

Contributed to

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Protecting trade marks in China

Practice Notes

This Practice Note provides a brief outline of how to register and enforce trade marks in China. It covers the national and international registration systems, the trade mark language, how to tackle bad faith registrations, what constitutes trade mark infringement and the different enforcement routes available to protect a trade mark.