Advertising, marketing and sponsorship

View TMT by content type:

Latest TMT News

Featured TMT content

Practice notes
This Practice Note provides an introduction to the tort of malicious falsehood. Unlike a claim for defamation, there is no requirement in a claim for...
Read More >
Produced in partnership with 5RB 19th May
Practice notes
Co-operative and community benefit societiesWhat is a co-operative or community benefit society?A co-operative society or community benefit society...
Read More >
19th May
Practice notes
Information society services and e-commerceIP COMPLETION DAY: 11pm (GMT) on 31 December 2020 marks the end of the Brexit transition/implementation...
Read More >
19th May
Practice notes
Rome II—application and interpretationThis Practice Note is for use when determining applicable law in respect of events giving rise to damage, where...
Read More >
19th May
Practice notes
Brexit—exiting the EU under Article 50 [Archived]ARCHIVED: This Practice Note has been archived and is not maintained.This Practice Note contains...
Read More >
Produced in partnership with Adam Cygan of University of Leicester 19th May
Q&As
Can the board of a co-operative and community benefit society (a registered society) delegate powers to any third party, and can the registered...
Read More >
19th May
Practice notes
CE-File—introduction to electronic filing in the Rolls Building and other courtsThis Practice Note provides guidance on the interpretation and...
Read More >
19th May
Practice notes
Claiming damages—tort and contract claims comparedThis Practice Note serves as a quick reference guide for practitioners comparing the law of damages...
Read More >
19th May
Practice notes
Rome Convention—introduction and interpretation [Archived]ARCHIVED: This Practice Note has been archived and is not maintained.The UK is no longer...
Read More >
19th May
Practice notes
This Practice Note describes and explains the Uniform Domain Name Dispute Resolution Policy (UDRP) process and covers:•Application of the UDRP•Purpose...
Read More >
Produced in partnership with Emily Taylor of Oxford Information Labs 19th May
Practice notes
The internet and, in particular, social media is a high risk area for defamation litigation. Content posted on blogs, internet forums, online...
Read More >
Produced in partnership with 5RB 19th May
Practice notes
For the purposes of copyright law the term 'film' means a recording, on any medium, from which a moving image may by any means be produced. A...
Read More >
Produced in partnership with Greg Ruback of Bristows and Jake Palmer of Bristows 19th May
Practice notes
Requirements of the company sealThis Practice Note provides practical guidance regarding the requirements of the company seal. Where a company has a...
Read More >
19th May
Practice notes
Although its popularity has declined in recent years in favour of permissive licences such as MIT, a significant amount of software remains licensed...
Read More >
19th May
Practice notes
IP COMPLETION DAY: 11pm (GMT) on 31 December 2020 marks the end of the Brexit transition/implementation period entered into following the UK’s...
Read More >
Produced in partnership with Andrew Sharpe of Orange Business Services 19th May
Practice notes
This Practice Note examines the law and regulation that applies to operating prize promotions, including prize competitions and free prize draws. It...
Read More >
19th May

Most recent Advertising, marketing and sponsorship content

Q&As
How can I use keyword advertising and search engine optimisation? What is keyword advertising?Keyword advertising is a service offered by search...
Read More >
31st Jul
Q&As
Can you contact customers via email for marketing purposes even if it was not specified at the time of collection that the email address may be used...
Read More >
31st Jul
Q&As
Can I say ‘the best of British’ and use the union flag in my advertising?There are two strands to consider—are the products ‘best’ and are they...
Read More >
Produced in partnership with Helen Hart of Institute of Promotional Marketing 31st Jul
Q&As
What rules apply to the delivery of unnamed and unaddressed mail by post? Does the GDPR apply?The General Data Protection Regulation (GDPR) applies to...
Read More >
31st Jul
Q&As
Where a customer is entered into a prize draw after buying a product at its usual price, is there a risk of the promotion being an illegal...
Read More >
31st Jul
Q&As
What are the new rules on gambling advertising announced in February 2018?In February 2018, the Committee of Advertising Practice (CAP) and Broadcast...
Read More >
31st Jul
Practice notes
Sector advertising law and regulationThis Practice Note examines the advertising of goods or services in certain sectors which have sector-specific...
Read More >
31st Jul
Q&As
Is a subscription to join an app which offers goods at discounted prices together with the opportunity to enter prize draws likely to be considered a...
Read More >
31st Jul
Q&As
Can we use an algorithm to select prize promotion winners?When running a prize promotion there are various mechanics that can be used in selecting the...
Read More >
Produced in partnership with Helen Hart of Institute of Promotional Marketing 31st Jul
Q&As
When can I say in my advertising that something is ‘new’?Care must be taken when using the word ‘new’ in advertising. It may mean, for example, that a...
Read More >
Produced in partnership with Helen Hart of Institute of Promotional Marketing 31st Jul
Q&As
Why do I need a no purchase necessary mechanism for prize promotions in Northern Ireland?Until 2005, ‘no purchase necessary’ (sometimes referred to as...
Read More >
Produced in partnership with Helen Hart of Institute of Promotional Marketing 31st Jul
Q&As
For the purposes of PECR 2003, SI 2003/2426, reg 30, would receiving a single unsolicited email constitute ‘damage’ entitling a person to...
Read More >
31st Jul
Q&As
What are the requirements to run a lottery including the requirements for a licence and potential terms and conditions?It is not uncommon for...
Read More >
31st Jul
Q&As
In a prize promotion, is the nature of the prize relevant to an assessment of whether the promotion is an illegal lottery?LotteriesUnder the Gambling...
Read More >
31st Jul
Q&As
What is adtech and martech and how are they different?Adtech is short for advertising technology, which encompasses software and tools that allow...
Read More >
Produced in partnership with Jude King of Facebook 31st Jul
Q&As
How can I contest an Advertising Standards Authority final ruling?Independent reviewAdvertisers, complainants or broadcasters who have been party to a...
Read More >
Produced in partnership with Shobana Iyer of Swan Chambers 31st Jul
Practice notes
Adtech and programmatic advertising—glossaryThis Practice Note provides a glossary of terms frequently used in the context of adtech and programmatic...
Read More >
31st Jul

Popular documents