Internal business development analysis—long form
Internal business development analysis—long form

The following Practice Management guidance note provides comprehensive and up to date legal information covering:

  • Internal business development analysis—long form
  • A: Business plans
  • B: Financial analysis
  • C: Client/referrer analysis
  • D: Business development and marketing
  • E: Lawyers/human resources
  • F: Other information specific to the firm

A: Business plans

Information needed Who will obtain the information? Date for delivery Key conclusions/insights Where is this information stored?
Firm values, mission statement and positioning        
Business plan for the firm        
Business plan for each department/ sector and/or office        

B: Financial analysis

Information needed Who will obtain the information? Date for delivery Key conclusions/insights Where is this information stored?
Fee income and profit for the current year (for each