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Trade marks and the acquisition of distinctiveness through use (Zuffa v EUIPO)

Published on: 12 May 2016
Published by: LexisPSL
  • Trade marks and the acquisition of distinctiveness through use (Zuffa v EUIPO)
  • Original news
  • What was this case about?
  • What were the interesting features of this decision?
  • Distinctiveness through use
  • Designation of characteristics of good and services
  • Failure to state reasons

Article summary

IP & IT analysis: The decision in Zuffa v EUIPO indicates a developing trend in respect of the amount of evidence required to establish that a trade mark has acquired distinctiveness through use. or take a trial to read the full analysis.

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