Q&As

Are there any rules on the use of ‘limited edition’ wording on product packaging?

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Published on LexisPSL on 02/08/2018

The following Commercial Q&A provides comprehensive and up to date legal information covering:

  • Are there any rules on the use of ‘limited edition’ wording on product packaging?

Are there any rules on the use of ‘limited edition’ wording on product packaging?

The Consumer Protection from Unfair Trading Regulations 2008 (CPUTR 2008), SI 2008/1277 prohibits unfair commercial practices that have a detrimental effect on consumers' economic interests. Commercial practices includes product labelling. For further guidance, see Practice Note: Consumer protection from unfair trading.

CPUTR 2008 prohibits unfair commercial practices, such as

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