The following TMT practice note provides comprehensive and up to date legal information covering:
This Practice Note tracks key developments in the online advertising industry since 2018 by regulators, the government, consumer bodies, activists and industry.
See also Practice Notes:
Adtech and programmatic advertising—introduction
Adtech and programmatic advertising—data use
Adtech and programmatic advertising—legal issues
Adtech and programmatic advertising—glossary
In addition, the following Practice Notes track progress on the EU ePrivacy Regulation and proposed changes to the Privacy and Electronic Communications (EC Directive) Regulations 2003 (PECR 2003), SI 2003/2426 in the UK, the EU Digital Services Act and the EU Digital Markets Act, which are also likely to significantly impact adtech once they become law:
UK and EU ePrivacy law reform—tracker
EU Digital Services Act—progress tracker
EU Digital Markets Act—progress tracker
The adtech sector has been under particular scrutiny from the government and regulators, particularly following the implementation of Regulation (EU) 2016/679 (OJ L 119/1), the EU General Data Protection Regulation (EU GDPR). There are concerns not only around data protection and privacy (or the lack thereof), but also how increasing regulation in this area could create competition concerns, favouring large, vertically-integrated platforms over small, non-vertically-integrated publishers.
Unsurprisingly, consumer organisations and privacy activists are pushing for greater regulation and enforcement in this sector. Although regulators have carried out their own investigations into adtech, it should be noted that certain regulatory actions and initiatives were a direct response to
Free trials are only available to individuals based in the UK
Complete all the fields above to proceed to the next step.
**Trials are provided to all LexisPSL and LexisLibrary content, excluding Practice Compliance, Practice Management and Risk and Compliance, subscription packages are tailored to your specific needs. To discuss trialling these LexisPSL services please email customer service via our online form. Free trials are only available to individuals based in the UK. We may terminate this trial at any time or decide not to give a trial, for any reason. Trial includes one question to LexisAsk during the length of the trial.
To view the latest version of this document and thousands of others like it, sign-in to LexisPSL or register for a free trial.
Existing user? Sign-in
When transferring an interest in land, any fixtures form part of the land and are transferred with it, unless there is express provision to the contrary. Fittings (also known as chattels) do not form part of the land and will not be included unless it has been expressly agreed otherwise. Difficulty
Interim injunctions—the American Cyanamid guidelinesThis Practice Note is concerned with substantive interim injunctions, which are a particular species of injunction granted on a temporary basis ahead of trial. As set out below, there are different considerations depending on whether the interim
Enforcing a warrant of controlThis Practice Note has been produced by enforcement specialists, The Sheriffs Office. It guides users through the process of enforcing a warrant of control obtained from the County Court as a method of enforcing a money judgment; whereby the judgment creditor takes
Financial Conduct Authority—Principles for Businesses (PRIN)This Practice Note explains the Principles for Businesses (PRIN) set down by the Financial Conduct Authority (FCA). The Principles form part of the FCA’s High Level Standards set out in the FCA’s Handbook. The Principles are a general
0330 161 1234