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Practice notes
Incoterms® 2020 Rules—CIP Carriage and insurance paid toThis Practice Note comprises the guidance note to the CIP Carriage and insurance paid to...
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19th May
Practice notes
The British Franchise Association (BFA)This Practice Note examines the role and remit of the British Franchise Association (the BFA) in the franchise...
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Produced in partnership with Tim Rickard of Fieldfisher and David Bond of Fieldfisher 19th May
Q&As
In a business-to-business contract where a contractual long-stop date has passed but the parties wish to continue with the contract, should they...
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19th May
Precedents
[ON HEADED NOTEPAPER OF PARTY A][Insert address of Party B][[Insert address of Guarantor]][Insert date]Dear [name of Party B][ and [name of...
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19th May
Practice notes
Key differences in the law of contract between Scots and English lawScots contract law has in many ways become similar to its English counterpart...
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Produced in partnership with Morton Fraser 19th May
Practice notes
The EU Consumer Rights DirectiveThis Practice Note provides an overview of Directive 2011/83/EU (OJ L 304/64), the EU Consumer Rights Directive (EU...
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19th May
Practice notes
Incoterms® 2020 Rules—CPT Carriage paid toThis Practice Note comprises the guidance note to the CPT Carriage paid to Incoterm in the Incoterms® 2020...
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19th May
Practice notes
AffirmationAffirmation is an indication of the intention to continue with a contract. Affirmation may arise in the case of:•a repudiatory breach of...
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19th May
Precedents
1 Counterparts—agreement 1.1 This agreement may be signed in any number of separate counterparts, each of which when...
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19th May
Practice notes
Agent and principal relationships with third partiesThis Practice Note deals with the relationships arising between principals, agents and third...
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19th May
Practice notes
BailmentThis Practice Note provides an introduction to bailment, which is a large and complex topic.This Practice Note provides a working definition...
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Produced in partnership with Quentin Tannock of 4 Pump Court 19th May
Precedents
Option 1—contract signed on behalf of a company, where the authorised signatory is an individual Signed by [insert name of...
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19th May
Practice notes
Requirements of the company sealThis Practice Note provides practical guidance regarding the requirements of the company seal. Where a company has a...
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19th May
Practice notes
Private right of redress for consumersThis Practice Note summarises a consumer’s private right of redress for misleading and aggressive commercial...
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19th May
Practice notes
Incoterms® 2020 Rules—DPU Delivered at Place UnloadedThis Practice Note comprises the guidance note to the DPU Delivered at Place Unloaded Incoterm in...
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19th May
Practice notes
SubcontractingThis Practice Note examines the following legal and practical matters in relation to entering into a subcontract or when granting...
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19th May

Most recent Advertising, marketing and sponsorship content

Q&As
Comparative advertising—how do I criticise a competitor and stay within the law?What is comparative advertising?Comparative advertising is advertising...
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1st Aug
Q&As
What are the laws relating to prize promotions in Scotland?The law relating to prize promotions is substantially the same in Scotland as it is in...
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1st Aug
Q&As
What is programmatic advertising?Programmatic advertising is the automated process of buying and selling ad inventory through an exchange, connecting...
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Produced in partnership with Jude King of Facebook 1st Aug
Q&As
What is the difference between search engine optimisation and pay-per-click?Search engine optimisationSearch engine optimisation (SEO) is a marketing...
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Produced in partnership with Jude King of Facebook 31st Jul
Practice notes
Planning a print advertising campaign—issues to considerBackgroundThis Practice Note sets out the main legal and regulatory issues to consider when...
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31st Jul
Q&As
What sponsorship materials do you have?We refer you to the following which you may find useful for your purposes:•Sponsorship—overview contains useful...
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31st Jul
Q&As
We have run a prize promotion. What happens if we cannot contact the winner(s)?This is a surprisingly common problem for promoters. When people fill...
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Produced in partnership with Helen Hart of Institute of Promotional Marketing 31st Jul
Q&As
Who is ‘independent’ when it comes to judging a prize promotion?Rules 8.24 and 8.26 of the UK Code of Non-broadcast Advertising and Direct &...
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Produced in partnership with Helen Hart of Institute of Promotional Marketing 31st Jul
Q&As
What is ‘above the line’ (ATL) and ‘below the line’ (BTL) advertising?Advertising and marketing activities can be divided into three categories—above...
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Produced in partnership with Shobana Iyer of Swan Chambers 31st Jul
Q&As
What data is available about complaints made to the ASA?The Advertising Standards Authority (ASA) and Committee of Advertising Practice (CAP) (which...
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Produced in partnership with Shobana Iyer of Swan Chambers 31st Jul
Q&As
What is cookie syncing, integrated tag management and segmentation in advertising?Cookie syncingCookies are small text files that collect certain...
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Produced in partnership with Jude King of Facebook 31st Jul
Q&As
What is the role of the UK Government in advertisement regulation and how do other statutory regulators fit in?Advertising and marketing activities in...
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Produced in partnership with Shobana Iyer of Swan Chambers 31st Jul
Practice notes
Ambush marketingThis Practice Note considers, from an English law perspective, the legal issues relating to ‘ambush marketing’. The term ‘ambush...
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Produced in partnership with Gowling WLG 31st Jul
Q&As
Can a hotel have a humidor in its lobby or does this contravene tobacco advertising regulations?The Tobacco Advertising and Promotion Act 2002 (TAPA...
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31st Jul
Q&As
Does a requirement to reach a certain fundraising or donation target to be entered into a prize draw operated by a charity amount to a payment to...
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31st Jul
Q&As
What does an organisation need to do to update their marketing consent and opt-out notices to comply with the GDPR?This Q&A naturally assumes the...
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Produced in partnership with Shobana Iyer of Swan Chambers 31st Jul
Q&As
When can the word ‘free’ be used in advertising?If marketers want to advertise products as ‘free’ they must adhere to the rules set out in the UK Code...
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Produced in partnership with Helen Hart of Institute of Promotional Marketing 31st Jul
Q&As
What are the rules on claiming that something is the ‘best’ in advertising?The UK Code of Non-broadcast Advertising and Direct and Promotional...
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31st Jul
Q&As
Does the operator of a UK-based website need to obtain consent under PECR 2003 to place cookies on the device of a user who is outside the...
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31st Jul
Q&As
What steps can advertisers take to ensure that advertising is targeted appropriately, eg to ensure that advertisements for alcohol do not end up...
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Produced in partnership with Paul Jordan and Tim Heaps of Bristows 31st Jul

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