2: THEATRICAL AND NON-THEATRICAL EXHIBITION

(a) Theatrical exhibition

363 General

Theatrical distribution involves the renting out and supply of prints of films for theatrical exhibition in cinemas. Non-theatrical distribution consists of the selling of rights to exhibit films in prisons, hospitals, schools, educational establishments and other institutions as well as aeroplanes, ships, trains, military bases and oil and marine installations. There is an element of overlap between the non-theatrical and home video markets.

As the amount of income derived from the exploitation of films by means of home video and pay cable and satellite television continues to increase, the emphasis

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