Commentary

29.2 Code of Practice for Traders on Price Indications

ADVERTISING AND MARKETING vol 1
| Commentary

29.2 Code of Practice for Traders on Price Indications

| Commentary

29.2 Code of Practice for Traders on Price Indications

The Code of Practice for Traders on Price Indications issued by the Department of Trade and Industry offers practical guidance on what could amount to an offence under the Consumer Protection Act 19871, and is designed to promote desirable practices in the giving of price indications. The Code gives detailed guidance on the making of price comparisons in a wide variety of situations, including comparisons with previous prices, with other trader’s prices and with the price of goods in different conditions or quantity. The second edition of the Code

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