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Ben Trott is the Founder and Managing Director at Marketing Lawyers, a full-service marketing agency and consultancy to Law Firms.
Ben is a Law Firm Marketing & Management Consultant, Speaker and Writer. He was previously one of the youngest Directors of a Law Firm in the UK. Sitting on the senior management board for a national law firm, Ben specialises in Law Firm management, marketing, business development and lead generation. Over 36 months he transformed a legal website from bringing in £250k pa in fees to over £2m pa.
Ben has worked for both national corporate and high street law firms as well as a Barristers Chambers. He has a degree in Law and Business and has experience in running an online travel business.
Ben advises law firms across the world on marketing and business development, having clients in the UK, Europe, Asia and the Far East.
Ben’s expertise includes: advising on all central service strategies in running a law firm, online marketing/digital marketing, blogging, headhunting, PR, events, website development/creation, social media, google analytics, customer journey refinement, SEO, CRO, sales & conversion skills, training, explainer videos, Legal 500 / Chambers & Partners submissions, PPC and team management/mentoring.
Louisa leads marketing for the in-house legal community at LexisNexis. She joined the dedicated in-house team at LexisNexis four years ago and has a passion for driving and facilitating initiatives which are customer-focused at their heart. Her vision is to support in-house counsel succeed in their fast-evolving role based on deep insight, data analysis and best practice gathered across the in-house community.
Prior to her in-house focused role, Louisa led the marketing for the bar and mid-market private practice sectors as well as product marketing lead for LexisPSL – LexisNexis’ cloud based, practical guidance and legal research software solution.
She brings 20 years’ marketing experience both client and agency side, specialising in B2B marketing in the Legal, TMT (Telco, Media and Technology) and Financial Services industries. In both South Africa, Europe and the UK.
Louisa is also an active member on the LexisNexis Gender Equality Matters (GEM) steering committee and is involved with the Families at LexisNexis Group which brings together, supports and lobbies for change those with an interest in balancing the challenges of work and family.
Hannah is one of the Future of Law blog’s digital and technical editors. She graduated from Northumbria University with a degree in History and Politics and previously freelanced for News UK, before working as a senior news editor for LexisNexis.
Sophie is Head of Learning & Development at F-LEX Legal - an award winning legal tech startup helping law firms and organisations manage a flexible work force and supporting lawyers to make smarter life/work choices.
As part of her portfolio career Sophie runs various learning and development and networking forums for in-house lawyers and mentors junior lawyers. These include Flying Solo for small and solo legal teams and Aspire for junior in-house lawyers which she runs for LexisNexis UK. She also works with schools and organisations to promote social mobility within the legal profession, working with The Social Mobility Business Partnership and Aspiring Solicitors.
She trained as a lawyer in the City and worked as an in-house lawyer for 10 years including as Head of Legal for Virgin Radio and Ginger Media Group.
Outside of work she is happily married with three sons and enjoys morning walks along the beach with her two dogs.
COVID-19 is impacting law firms all around the world in an unparalleled way. Client & team meetings are now virtual and so are most courts and tribunals. The standard way...
How to build the legal function at a tech scaleup. There are in-house legal jobs, and then there are in-house legal jobs.
Joining an established team at a large...
Our next weekly free to attend, 45 min Covid-19 discussion sessions will take place on the 26th May from 10:15am – 11am - hosted in partnership with Radius Law and F-Lex....
5 ways legal departments can protect and prepare their organisations to thrive in the ‘new normal’
Our weekly free to attend, 45 min Tuesday morning virtual Covid-19 sessions are continuing throughout May in partnership with Radius Law and F-Lex
A round-up of LexisNexis' latest articles supporting the legal sector through Covid-19 changes.
The articles cover various issues such as: flexible working, the impacts...
What can be learnt from F-Lex virtual lunches during Covid-19 times - hosted in association with LexisNexis and Crafty Counsel.
A merger could be the answer to many challenges faced by law firms, but how do you ensure it's executed well and just become bigger, with more complex business and all...
International Women's day highlighted that law firms driving meaningful change are more successful. So, what more can your firm do to drive gender equality?...
Hot off the press! Our tax team have worked through the night last night to give you the latest news and analysis on the Spring Budget 2020.
Published on our Corporate...
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