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I am sensing a new mood. Over the last ten days I have engaged as many new clients, all with a stated intent to change. All want help to prioritise resources and to make the change count. The question they are asking is: what change can we make that will have the most significant and positive impact on our business? Traditionally this has been the excuse for a good old-fashioned “away day”: an excuse to generate new ideas, make new plans and above all, create a warm fuzzy feeling that the uncertainty of the future has been wrestled into, if not a paper bag, then a well-crafted paper. Unfortunately, too many strategic planning processes are ill-defined with very little preparation or research and little or no bottom line impact. As a result, very little changes. Why is this? Here are the most probable reasons:
So – here are my top tips for making your strategic planning process work:
Of course, a strategy is only as good as its implementation. Pushing through a tough, even strategically important decision requires genuinely good leadership, persistence and courage. Combine that with consistently good communication, and your strategic process is much more likely to result in actions that will take the business forward. Then instead of being seen as an expensive day out, the strategy day will be seen as it is, a considerable investment in the future productivity, profitability and success of the business.
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