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Kevin Wheeler

47 Articles

Kevin Wheeler

| 47 Articles

Kevin Wheeler has been advising professional services firms on all aspects of marketing and business development for more than 30 years. As a consultant he helps firms to manage and grow their key clients as well as to win new ones. As a Meyler Campbell qualified coach he works with partners and those approaching partnership to improve their BD skills.

Most Recent Articles
fishing

There seems to be some debate at the moment as to the best model for business development in a corporate law firm. The two different models can be neatly summed up...

big-book

When you strip back all the issues surrounding law firm performance, it is the performance of partners which determines the success or not of the business. They are...

lion-vector

Being responsible for law firm marketing and business development is difficult enough at the best of times but during the last few years, especially at the height...

acid-test-2

Lawyers are selected to act for their clients usually because of their past track record in getting results for these clients. If it is a new relationship, the...

Red-Light

When the prime minister returned from the G20 meeting in Australia, he said in his speech to Parliament that "red warning lights are once again flashing on the...

KAM

A new global survey that we have conducted exploring how professional services firms manage their key clients has highlighted how law firms have been late to adopt...

Invitatioin-to-Tender

In today’s highly competitive legal markets, few big mandates are won without having to go through a competitive tender process. Large panel reviews grab the...

Post-Matter-Reviews-Boomerang

In today’s competitive legal markets, firms are beginning to realise that there is no guarantee that their clients will keep on giving them instructions. With...

Firstimpression

With legal services, like all other professional services, the buying process is highly dependent on the relationship between the buyer of the service and the...

Branding-Cow-e1403869513414

By Kevin Wheeler Nothing infuriates me more than when I hear that a law firm has “rebranded” only to find that what it has really done is get a design agency to come...

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