Rely on the most comprehensive, up-to-date legal content designed and curated by lawyers for lawyers
Work faster and smarter to improve your drafting productivity without increasing risk
Accelerate the creation and use of high quality and trusted legal documents and forms
Streamline how you manage your legal business with proven tools and processes
Manage risk and compliance in your organisation to reduce your risk profile
Stay up to date and informed with insights from our trusted experts, news and information sources
Access the best content in the industry, effortlessly — confident that your news is trustworthy and up to date.
Find up-to-date guidance on points of law and then easily pull up sources to support your advice with Lexis PSL
With over 30 practice areas, we have all bases covered. Find out how we can help
Our trusted tax intelligence solutions, highly-regarded exam training and education materials help guide and tutor Tax professionals
Regulatory, business information and analytics solutions that help professionals make better decisions
A leading provider of software platforms for professional services firms
In-depth analysis, commentary and practical information to help you protect your business
LexisNexis Blogs shed light on topics affecting the legal profession and the issues you're facing
Legal professionals trust us to help navigate change. Find out how we help ensure they exceed expectations
Lex Chat is a LexisNexis current affairs podcast sharing insights on topics for the legal profession
Discuss the latest legal developments, ask questions, and share best practice with other LexisPSL subscribers
Summer is a promissory note signed in June, its long days spent and gone before you know it, and due to be repaid next January (Hal Borland)
January? Most of us are back in the office and accounting for the lazy days of summer now. Meetings are starting to take over diaries like an infestation of Japanese knotweed and, to the surprise of many, telephone calls are actually getting answered.
Things are getting done.
So, before you get too excited and start to tick off everything on your 'to do' list, take 5 to check out August's top 5 commercial law developments:
Between November 2014 and January 2015, the committees on non-broadcast (the Committee on Advertising Practice (CAP)) and broadcast advertising (BCAP) consulted on proposals to remove the distance-selling rules from the UK Codes of Non-broadcast and Broadcast Advertising.
The CAP and the BCAP proposed removing the distance-selling rules from the Codes because:
Following the consultation, the CAP and the BCAP have removed the distance-selling rules from the Codes with effect from 6 August 2015.
The changes do not affect consumers' statutory rights but the Advertising Standards Authority (ASA) will no longer look into complaints in this area.
The UK Code of Non-broadcast Advertising, Sales Promotions and Direct Marketing (the Cap Code) provides that advertisements must be obviously identifiable as such. Therefore, if a video blogger or vlogger is paid to promote a product or service and an advertiser controls the message, it becomes an advertisement.
New guidance from the Committee of Advertising Practice (CAP) clarifies that if vloggers are advertising, they must be upfront and clearly signpost the fact.
The guidance aims to help vloggers better understand how and when the advertising rules apply to their vlogs, and comes in response to calls for greater clarity from vloggers about when material in vlogs becomes advertising and how they can make this clear.
The CAP guidance follows an Advertising Standards Authority (ASA) ruling in 2014 in which several vlogs, in which there was a commercial relationship between the advertiser and the vloggers, were found to be misleading because they did not make clear to consumers that they were advertisements.
The guidance provides a non-exhaustive list of vlogging scenarios with pr
Access this article and thousands of others like it free by subscribing to our blog.
Read full article
Already a subscriber? Login
0330 161 1234